Hometown Roofing Blog


White roofing in Florida turning black with mildew
Multiple homes in South Florida with white metal roofs report seeing black-green algae and mildew overtaking the roofs just months after installation. Humidity and rain takes a toll in on these roofs, but there are precautions you can take to avoid the problem.
Smog in NYC
A team of researchers at UC Riverside have found titanium dioxide to be an effective roof coating for eliminating smog. Experiments show it causes a a reaction with UV rays that helps eliminate harmful nitrogen oxides from the air. It's inexpensive and readily available. Further testing is in the works.
Metal roofing compared to shingle roofs
When it's time for a roof replacement, should you make the switch from shingles to metal roofing? Today's metal roofing products are more technologically advanced than ever, and prices haven fallen in recent years. Let's compare the costs of shingles and metal roofing.
How much does a shingle roof replacement cost?
Shingles are the most popular roofing choice nationwide due to their time-tested performance, availability and low cost. This guide will help familiarize you to the factors that influence the overall cost of a shingle roof replacement.
Solar shingle installation on house
Yes, no, maybe so. One type of rooftop solar product has caused some havoc for residents in the community of Roseville, CA. Multiple reports of roof-mounted solar shingles literally going up in flames and damaging the surrounding shingles and roof deck have made residents uneasy, to say the least.
Unmanned drones used to inspect rooftops
A Nebraskan roofing company is turning to camera-equipped quadcopter drones for roofing inspections and roof repair estimates. It's quicker and safer for the roofing crews; what's not to like? The FAA isn't too keen on the idea, though.
Roof damage due to extreme weather conditions
There has been a lot of extreme weather across the country this year.  Extreme wind, rain, and snow leads to many homeowners experiencing leaking and damaged roofing systems, which often lead to even larger home repair bills when the interior of the home is damaged. A new roof and other home repairs can be expensive for any individual to take on, so in any weather related event it pays to explore the option of filing a roofing insurance claim.   In many cases, your homeowners insurance covers your roof damage due to weather events. 
Residential green roof
Innovative new "smart green roofing" technology virtually eliminates the maintenance needs of traditional green roofs by utilizing sensors and computers to track things like rainfall, heat, plant growth, nutrients and more.
Capitol Building Dome at night
The iconic U.S. Capital Dome is in the midst of a much-needed renovation to fix more than 1,000 cracks and apply a fresh coat of paint.
Green eco city graphic
A 32-page report released by the U.S. Green Building Council (USGBC) is the first of its kind featuring real world accounts of how LEED benefits the economy and the environment. Here's a brief summary.
Alion Energy Rover robot installs solar panels
Alion Energy, a California-based clean energy company, has developed robotic solar panel installers and cleaners -- called "Rover" and "Spot" -- that may cut the cost of installing solar by up to 75%.
Construction of the San Francisco 49er's Levi's Stadium in Santa Clara, CA
The new home of the San Francisco 49ers, Levi's Stadium, will be one of the greenest stadiums in the sporting world when it opens in 2014. It features over 1,000 solar panels and a 27,000 square foot living roof, amongst a slew of other sustainable features.
Ford's Living Roof in Detroit
Ford's River Rouge facility in Detroit sports the biggest living roof in North America, spanning an incredible 10.4 acres. It was completed in 2003 and has proven to be a cost-effective and energy-efficient addition.
Roof Spire at One World Trade Center
The 408-ft rooftop spire has been put into place and the magnificent One World Trade Center building is now completed. The roof features advanced technology to ensure safety of maintenance workers, and the building itself is one of the greenest skyscrapers in the country.
Dirty roof needs to be cleaned
Consistent roof maintenance performed at least once per year can greatly extend the life of your roof and save you money in the long run. Here are 10 easy ways to prolong your roof's life.